21 Lessons Learned from SM SNAFUs

Last year I wrote about 10 things to consider when using SM (ok, it was mostly about Twitter) as a staple in your communication toolkit. I would consider this a companion post. Actually it was part of the “10 things post” but my buddy and post-partner, Paul, likes to break the goodness into smaller chunks from […]

Include SM SNAFUs In Your Crisis Comms Planning

“Concealed within his fortress, the lord of Mordor sees all. His gaze pierces cloud, shadow, earth, and flesh. You know of what I speak, Gandalf: a great Eye, lidless, wreathed in flame.” – The Lord of the Rings: The Fellowship of the Ring (film version) tl;dr — Identifying lessons learned and gaining knowledge from them […]