Risk Comm 101: The 7-Part Comms Model

This is the last part in our basis risk communication series. In the last post, we touched on non-verbal communication, risk comparisons and negativity in communication. We’ll discuss a communication template that we really like, in this post, as well as provide some brief summaries of laws that require communication with the public in certain […]

Risk Comm 101: Non-Verbal Communication, Risk Comparisons & Negativity

This is part four in this series on basic risk communication, adapted from a U.S. Coast Guard student handbook on the subject. In the last post, we discussed the phenomenon of “perception is reality,” some outrage factors and how to communicate competence and build or maintain your trust and credibility with stakeholders. Here we’ll talk […]

Risk Comm 101: Perception is Reality, Hazard, Outrage, Etc.

Note: This is the third part in our basic risk communication series adapted from an old (not THAT old) U.S. Coast Guard student handbook on the subject. Don’t think of it as us re-packaging information (how dare you!), but as us bringing out the good china for you when you visit for supper. In our […]

Risk Comm 101: Where It All Begins

This is the second installment in a basic risk communication series, adapted from a U.S. government training manual. The first post looked at the basics of what risk communication is; this post lays out a theoretical framework from which you can build plans and conduct risk communication work. The four theoretical models[i] from which we […]

Risk Comm 101: A Frame of Reference

NOTE: This is the first part in a series about – well – basic risk communication (hence the title!). It is adapted from an old (but surprisingly still-relevant) manual on the topic, assembled by the U.S. Coast Guard’s Public Information Assist Team (of which I was a proud member twice in my career). Found this […]

A Model for Aligning Key Internal Resources Before Crisis

Please welcome Kjell Brataas, a native Norwegian residing just outside of Oslo, serving as a senior communication advisor with Norway’s Ministry of Transportation. Kjell cut his crisis comms teeth on some devastating events, such as the Indian Ocean tsunami in 2004, in which 84 Norwegians died, and the 2011 terrorist attacks in Oslo and on […]