This is an introduction to a short series of posts about the fundamental approach crisis communication ninjas use to assess and respond to crisis situations for their organizations or clients. If you’re a manager without a crisis guru on staff – or without a plan – you’re assuming a huge amount of risk. When a […]
Tag Archives: Corporate Comms
If your experience in public relations is anything like mine, you routinely encounter managers who know how to do your job. Sure, they hired you, but not because they can’t do PR – anybody can do PR – but, because they don’t have the time so they give the job to you. Don’t worry, they’ll […]
The Crisis Communicator 