Virtuous Crisis Communications

Aristotle’s model of virtue ethics provides clear guidance on how professionals can best communicate with stakeholders during an emergency or disaster. Aristotle believed that the key to life was happiness, and that it was achieved by living virtuously – “all things in moderation,” basically, because in his treatise on the subject every virtue has TWO vices, […]

Crisis Communications Job Aids for Your Next Incident

In the overall scheme of things, there’s two ways to manage crisis incident response, and the communications component that is part of it — just wing it and make it up as you go along, or take a systematic approach. I’ve witnessed both, and (spoiler alert!) the former might produce occasional successes (due, mostly, to […]

Why Collaborate During a Crisis?

“BLUF.” It means, “bottom line, up front.” Insert it at the beginning of any piece of written communication, and you’re telling those receiving the message, “this is most important.” If you’re a professional communicator, it’s the same thing as “flagging” during media interviews. So, what’s the BLUF when it comes to collaborative crisis communications? The […]

Crisis Comms 101: Canaries are Dead, Spider Monkeys are Nigh

As I’ve said many times before, “crisis happens” (bumper stickers are at the printers.) We can’t stop or even control it when it starts, but we can take steps to contain and mitigate the kind of long term impact that make crisis so dangerous. In previous “101” posts I wrote about recognizing, preparing for and […]