Vigilance Vital for Established Crisis Comm Plans, Reputation

“A rat doesn’t care who you are or how nice your house is – if he wants to get in, he’s gonna get in,” my new friend, Mike, said to me the other day. Mike was being literal, not figurative. Mike gets rats – and squirrels and raccoons and who knows what else – out […]

Crisis Communication and the Golden Mean

Here’s a good thought experiment you can conduct from the comfort of your well-appointed office (that may or may not smell of rich mahogany), your 12 square feet of space in a cube farm, your couch or from wherever it is you are reading this post: make a list of all the times you’ve told […]

6 Reasons People Say Bad Things About You

“Yeah, Well, You Know, That’s Just, Like, Your Opinion, Man.” * The American news media has always been about recording, contextualizing and transmitting opinions to readers, listeners and viewers. It’s nothing new. The thirst for opinion is so real, that many organizations stress to their spokespeople to “just stick to the facts” when giving interviews. […]

When ethics collide: The boss vs. the profession

I spoke to a capstone public relations class at a local university last week. The future of PR is extremely bright if these men and women are a fair cross-section. They asked some great questions and made some astute observations. Today, I want to delve into one question about ethics worth sharing. Question: Where do […]

Virtuous Crisis Communications

Aristotle’s model of virtue ethics provides clear guidance on how professionals can best communicate with stakeholders during an emergency or disaster. Aristotle believed that the key to life was happiness, and that it was achieved by living virtuously – “all things in moderation,” basically, because in his treatise on the subject every virtue has TWO vices, […]

What’s the Telos of Your Communication?

If you’ve ever heard the phrase, “nature always moves toward an end,” the definition of the Greek word telos will be easy to understand: it is the end, purpose or – even better – the completion toward which everything in the world moves. The quote above is Aristotle paraphrased, and so is this, “art imitates […]