A public information officer colleague returned from a recent disaster incident deployment and gave me the lowdown on how the job went. Turned out it could’ve been better! A particular low point for my friend came when he was demobilizing and had a short exit interview/debrief with the incident commander, focusing on his team’s contributions. […]
Category Archives: In the News
“Yeah, Well, You Know, That’s Just, Like, Your Opinion, Man.” * The American news media has always been about recording, contextualizing and transmitting opinions to readers, listeners and viewers. It’s nothing new. The thirst for opinion is so real, that many organizations stress to their spokespeople to “just stick to the facts” when giving interviews. […]
Last year I wrote about 10 things to consider when using SM (ok, it was mostly about Twitter) as a staple in your communication toolkit. I would consider this a companion post. Actually it was part of the “10 things post” but my buddy and post-partner, Paul, likes to break the goodness into smaller chunks from […]
When you collaborate with other individuals or organizations to mitigate large, complex or ongoing crises, an important component of your communication is community involvement. Among the many facts that need to be disseminated to affected stakeholders during and after any crisis are the risks involved and how an incident management team is handling them. The […]
Personal branding, and the reputation management that goes along with it, is a continual process that follows the same formula – in a broad sense – as when the craft is applied to the corporate world. You create an identity that is easy for stakeholders to recognize and understand, then maintain and grow it through more […]