When you collaborate with other individuals or organizations to mitigate large, complex or ongoing crises, an important component of your communication is community involvement. Among the many facts that need to be disseminated to affected stakeholders during and after any crisis are the risks involved and how an incident management team is handling them. The […]
Category Archives: Lessons Learned
At times, a simple incident – whether it be small or large – can become complex quickly, and require more from professional communicators than is the norm for mitigating disaster through their work with the community and media. What makes an incident complex? An increasing magnitude of the incident or larger scope of area and […]
My friends over at the U.S. Coast Guard’s Public Information Assist Team – the service’s deployable crisis communications experts – have alerted me to two things in the last few weeks – one, that the service has published a new pocket guide for incident public information officers (PIO) and, two, that they began distributing (and […]
An often overlooked crisis communications tool – which has more power than many people give it credit for – is the after action report (AAR), or “lessons learned report,” if that sounds more familiar. A well-written AAR has several inherent benefits: It provides your leadership with a clear picture of you/your team’s important incident actions. […]
In times of crisis, the top communication objectives are typically to provide information to the public that will help them stay safe, that will tell them how they can help your organization to help them, to reassure and to instill confidence. All communication strategies and tactics, therefore, need to be developed with these objectives in […]