Social Media in Emergency Operations Blog Series: A Model for Aligning Integration with Existing Doctrine

I’ve explored the question of social media integration into operational decision-making during this blog series. I started by introducing readers to the white paper, “From Concept to Reality: Operationalizing Social Media for Preparedness, Response and Recovery,” developed by the Social Media Working Group for Emergency Services and Disaster Management – or SMWGESDM. I followed up with a […]

Vigilance Vital for Established Crisis Comm Plans, Reputation

“A rat doesn’t care who you are or how nice your house is – if he wants to get in, he’s gonna get in,” my new friend, Mike, said to me the other day. Mike was being literal, not figurative. Mike gets rats – and squirrels and raccoons and who knows what else – out […]

On-Camera Interviews: Surviving the Black Circle

BLUF: When it comes to giving interviews, you can’t practice enough. In the course of my duties, I provide on-camera technique training to hazard response professionals several times a year. When I ask about their prior media experiences, the most common complaint is, “The media take my words out of context.” (Fair enough, more on […]

Steer Toward Right: After Action Reports and Lessons from the Field

Note: A brief introduction, since this is the first  guest post (of many, we hope) from our friend and colleague Thomas McKenzie. Mac isn’t just a PIO, who spends a LOT of time in the field, but is a member of the U.S. Coast Guard’s elite Public Information Assist Team, which is a component of […]

11 Preparedness Tips for Atlantic Hurricane Season

Atlantic hurricane season started today and lasts through November 30. The National Oceanic and Atmospheric Administration is predicting that there is a 70 percent chance for 10-16 named storms this year, with 1-4 of them being major hurricanes. If you live and work near the U.S. east or gulf coasts, or in the Caribbean, you should […]

Denying Your Organization’s Issues Can Lead to Crisis

Paul wrote about the difference between issues and emergencies in one part of our Crisis Comms 101 series, and he defined issues because they’re, “… a ‘base element’ (which are) the fertile ground from which crises grow.” If your organization has unresolved issues that are the source of concern, confusion or anger amongst your stakeholders, one of […]