My friends over at the U.S. Coast Guard’s Public Information Assist Team – the service’s deployable crisis communications experts – have alerted me to two things in the last few weeks – one, that the service has published a new pocket guide for incident public information officers (PIO) and, two, that they began distributing (and […]
Category Archives: From the Field
In times of crisis, the top communication objectives are typically to provide information to the public that will help them stay safe, that will tell them how they can help your organization to help them, to reassure and to instill confidence. All communication strategies and tactics, therefore, need to be developed with these objectives in […]
In the overall scheme of things, there’s two ways to manage crisis incident response, and the communications component that is part of it — just wing it and make it up as you go along, or take a systematic approach. I’ve witnessed both, and (spoiler alert!) the former might produce occasional successes (due, mostly, to […]
Atlantic hurricane season starts June 1, and U.S. National Hurricane Preparedness Week is May 25-31. If you live and work near the U.S. east or gulf coasts, or in the Caribbean, preparedness week is a good time not only to make sure that you’re prepared in general, but also that you’re prepared to conduct crisis communications in […]
I live in one of the Rockefeller Foundation’s “100 Resilient Cities,” which is a program funding innovative thinking and action to overcome issues that challenge preparedness, response and recovery during crisis. Norfolk for instance, where I make my home, faces issues of serious coastal flooding problems and the inadequacy of its infrastructure to support mass evacuations. Resiliency is easy […]