Disaster Response; the Public Info Officer’s Perspective (Part 3)

This is the third entry in a three-part series on what it’s like being deployed as a crisis incident public information officer. The first entry covered the preparatory phase of incident response operations, and the second covered what it’s like once on-scene at an incident. This entry focuses on lessons learned from the incident. What […]

Disaster Response; the Public Info Officer’s Perspective (Part 2)

This is the second entry in a three-part series on what it’s like being deployed as a crisis incident public information officer. The first entry covered the preparatory phase of incident response operations, and this one covers what it’s like once on-scene at a particular incident. Public information officer Thomas McKenzie and crew immediately reported […]

Disaster Response; the Public Info Officer’s Perspective (Part 1)

This is the first entry in a three-part series on what it’s like being deployed as a crisis incident public information officer. This entry covers the preparatory phase of incident response operations. When I met up for coffee with my friend and colleague Thomas McKenzie a few weeks ago, his black backpack had a wavy, […]

Resilient Crisis Communications

I live in one of the Rockefeller Foundation’s “100 Resilient Cities,” which is a program funding innovative thinking and action to overcome issues that challenge preparedness, response and recovery during crisis. Norfolk for instance, where I make my home, faces issues of serious coastal flooding problems and the inadequacy of its infrastructure to support mass evacuations. Resiliency is easy […]

Plan for the Worst-Case Scenario

There are 20 seconds left on a ticking clock, and you have no timeouts. Your starting quarterback is knocked out of the game, and the backup needs to move the ball another 20 yards to get within field goal range to force the game into overtime. As the offensive coordinator, it’s your job to call in the […]

Apps for the Crisis Communicator’s Virtual Toolbox

Being a public information officer for an organization with a diverse array of nearly a dozen distinct missions made every day exciting. On any given day, I might be talking to the media and stakeholders about maritime search and rescue and law enforcement, chemical and petroleum environmental pollution response or how icebergs in the North […]